The urban real estate market is undergoing a shift. Today’s buyers are increasingly unwilling to pay high brokerage fees—especially when there’s a clear alternative: purchasing directly from the developer. This model, though still not widespread in Bulgaria, offers several advantages worth considering. Especially in central districts of Sofia, where every square meter is valuable and transaction costs can be decisive.
Many of these deals happen before the building is even completed. That’s because the offers are transparent, and the conditions are predictable. This gives a real advantage to buyers seeking long-term value, financial clarity, and a smart layout in a modern, energy-efficient building.
“No commission” isn’t just a marketing slogan—it translates into real financial savings. If an apartment costs 250,000 BGN, the typical 3% broker commission would add 7,500 BGN to the final price. With a direct purchase, that expense disappears. At a time of rising interest rates, inflation, and economic uncertainty, this is a major consideration.
More importantly, buyers gain full control over the transaction. Without a middleman, there’s no risk of misinformation or delays. You receive all the project details—timelines, specifications, commitments—directly from the investor. This streamlines the negotiation process, provides flexibility in unit selection, and opens the door for customizations during construction.
Buying directly gives you full access to the architectural concept, construction phases, and materials used. There’s no need to rely on interpretations. With buildings like the one on Pirotska Street, you can explore the full design vision—from the facade and access systems to energy efficiency and property maintenance strategy.
The "Pirotska" project stands out because it’s not just another residential building. It’s a thoughtfully planned complex with striking architecture, premium common areas, and functional apartment layouts. For experienced buyers, these elements aren’t optional—they’re critical. And when you buy direct, these aren’t just promises—they're commitments you can follow.
Developers are motivated to sell efficiently, without unnecessary overhead. This opens the door to negotiating payment plans, discounts in specific cases, or even upgrades during construction. Examples include:
enhanced insulation or higher-grade windows;
storage rooms or parking spaces included in the price;
choice of interior layout when buying “off-plan.”
With an agent involved, such customization is rare. Brokers are focused on closing the deal—not optimizing the outcome. Developers, on the other hand, benefit from happy clients: faster sales, stronger reputation, and positive referrals.
A new apartment from a reputable developer, especially in a premium location, is a long-term asset. In central areas like the one near Ivan Ivanov Boulevard and Pirotska Street, it means both a convenient lifestyle and a stable investment.
These apartments tend to offer better construction quality, stronger infrastructure, and buildings with longer lifespans. This directly impacts maintenance costs, future renovations, and resale or rental potential.
With a traditional agency, the first point of contact is often a broker. You’re shown pictures, then more listings, and only at the end—if ever—you learn who the developer is and what materials are being used.
Buying directly reverses this process. From the very first conversation, you know who is behind the project, the exact specs, the delivery dates, and how ownership will be managed post-construction. You also know who will maintain the common spaces and how the overall structure is organized.
In projects like "Pirotska", that kind of trust is essential. The building is not just a place to live—it’s part of a larger urban vision with secured parking, green areas, luxury entrances, and clearly defined residential and commercial zones.
High-quality materials make a major difference. Many buyers expect the finished product to “look like the pictures”—only to be disappointed later. Buying from the developer offers a key advantage: all specs and suppliers are clearly disclosed early on.
For instance, the Pirotska project includes Wienerberger bricks, Schüco triple-glazed windows, aluminum composite panel cladding, and natural stone decorative frames. These are not just fancy names—they’re practical, proven solutions for durability, sound insulation, and thermal performance. The difference is especially noticeable in a busy urban setting during the winter.
One of the biggest frustrations in real estate transactions is the “fine print”—hidden costs, vague clauses, unclear legal terms. With direct communication, everything is pre-arranged and documented.
Contracts are professionally structured, and you’re encouraged to review them with your legal advisor or notary. Developers have no interest in creating unnecessary obstacles—they want the process to be smooth and professional. Their reputation depends on it.
Located at the junction of Pirotska Street and Ivan Ivanov Boulevard, the building offers the rare combination of central convenience and residential privacy. Just minutes from Sofia’s central landmarks and public transport, with dual access from two directions, this is a premium address that elevates lifestyle—and value.
The internal layout is also well-considered: separate entrances for offices, residential floors, parking, and rooftop gardens. It creates a natural separation of functions and a calm living environment without compromising personal space.
A property purchased directly from the developer in a well-situated building, free from commission, instantly gains added value—whether you plan to live in it, rent it out, or sell it in the future. In central Sofia, demand for modern new construction remains consistently high.
The combination of solid execution, elegant facade, well-managed ownership structure, and security makes these apartments appealing not only to local buyers but also to international renters and investors. Especially in neighborhoods with strong infrastructure and convenient access to key cultural and business centers.
Prices start from €1,875 excluding VAT.
See the full project at Pirotska.bg